Hip-hop culture is used to sell beverages, fast food, athletic shoes, clothing and apparel, automobiles, entertainment and more, with companies investing billions of dollars in advertising, marketing and entertainment to develop and promote themes that originate in the inner cities.  

Despite the magnitude of these financial opportunities, the youth that live in these urban communities and provide a steady stream of trends and cultural icons receive little economic benefit.  Welcome to the Hip Hop Culture Center in Harlem. Our mission is to use the power of Hip Hop to transform the creators of urban culture into career earners, business owners, and successful adults.  But we need your help.  All small contribution is all it takes to make the Hip Hop Culture Center a permanent institution for all ages to enjoy!

The Hip Hop Culture Center will serve three purposes: 
1. As a meeting place for the existing youth outreach programs of The Global Arts Coalition;
2. As a think tank and archival center for Hip Hop history and culture; and
3. As a fully integrated entertainment and educational complex
4. A tourist attraction with interactive exhibits, performances, symposiums, and digital recording studio.